The new identity consists on a brand with a variety of uses: from the text only option version, giving enpahys to the distinctive font, to the complete logomark, the strong and impactful union of a modern font with bold colors, and a redesigned lion mark assure premier picture excelence on movie production is extended to its identity and relationship with their clients. Premier Picture portfolio website follows the concept providing a digital platform designed to display videos in the most optimised way. With a black background and a fixed header and footer, making the content area more rectangular, we brought cinematic visual references to the project making it similiar to a cinema screen ratio.